Formulation Feasibility Advisor
Anchored to Marine Board 3/4" & Üsta+ spec sheets · COGS model v4
Materials Advisor · v2.0
⚗️ Formulation & COGS
🧪 Additives & Weights
📊 Market Position
🏆 Competitive Data
Product Preset
PP Resin
PP Weight % 45%
25%80%
Glass Fiber
Glass Fiber Weight % 55%
15%65%
Other Ingredients
Bonding Agent (MAPP)
3% wt · $4.96/kg · MOE +12%, MOR +20%
Carbon Black
2% wt · $2.89/kg · Colour + UV
BASF Anti-oxidant
0.3% wt · $9.81/kg · Thermal stability
Struktol Zinc Stearate
0.3% wt · $7.21/kg · Processing aid
Regrind
Regrind % (in-house PIR) 10%
0%20%
Panel Config
Actual sheet weight: 35.3 kg (78 lbs) · COGS model v4
Pricing Parameters
%
%
Leave ASP blank to calculate from COGS + margin. Set to explore market pricing scenarios.
Feasible — Meets Margin Target
COGS / Sheet
4×8 sheet
End User Price
at target margin
Gross Margin
on calc. price
Price / sq ft
retail end-user
Cost Waterfall (per sheet)
Feedstock $/kg Breakdown
MOE (0°)
psi · bending stiffness
MOR (0°)
psi · bending strength
Compound Density
g/cm³ (material)
Sheet Weight
kg / 4×8 sheet
Target Market Category
Formulation Alerts
Ingredient Cost per 4×8 Sheet — Live Formulation
Cost Distribution ($/sheet)
Weight per 4×8 Sheet — Ingredient Breakdown
Supplier Price Sensitivity — Cost Impact at Current Sheet Weight
Decking Market
$7.1B
NA Total (2024 est.)
Composite CAGR
6.5%
Composite/PVC segment
Trex Revenue
$1.2B
2021 · 20% CAGR
Total NA Panels
~$29B
All board/panel segments
Supersede Stiff/Wt
6,645
vs Trex 1,494 · 4.4× edge
Price vs. Structural Performance (MOE) — 4×8 Sheet
Bubble size = TAM ($B). Your formulation shown as ⬟. Hover for detail.
Total Addressable Market (NA)
SegmentTAM ($B)Avg PriceOpportunity
Deck Board — MOE vs Price per Linear Foot
Structural Sheathing — MOE vs Price per 4×8 Sheet
Supersede target shown as ⬟. Higher MOE + lower price = better value.
Stiffness Comparison — MOE by Product (K psi)
Deck Board — Stiffness/Weight Efficiency (MOE ÷ lb/ft)
Higher = stiffer per unit of board weight. Supersede leads by 4.4×.
Board Products — Structural Comparison
SegmentProductThick PriceStructuralWaterproofWarps
Deck Board — Technical Specs
Product$/ftMOE (MPa)MOR (MPa) lb/ftStiff/WtWater 24h
FEA Study — Deflection @ 100 lb Point Load (1.5"×6" Profile)
Simply supported span. Lower deflection = stiffer board. Source: Everything Deckboard.pptx internal FEA study.
Prototype (Unoptimized)
0.96 mm
Supersede 33mm×140mm · 3.6 lbs
At Proper Modulus
1.86 lb/400mm
vs Fortress Bamboo 5.1 lb · 2.7× lighter
Deck Board — Bending Stiffness MOE (MPa) Comparison
Higher MOE = less deflection under load. Supersede at 10,700 MPa is 1.7× better than next-best (TimberTech PVC at 5,700 MPa).
Key insight: Glass-fiber reinforcement delivers structural stiffness far beyond WPC/PVC composites. At the same board weight, Supersede spans farther — enabling wider joist spacing and lower installed cost.